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Our client, a leader in the gaming industry was exhibiting at the ICE exhibition at Excel, London. As a result, they wished to hold an exhibition after-party for 200 guests. They approached us and asked for help first in finding a suitable venue for the after party, and then designing a cool after party that delighted their VIP Guestlist.

The Solution

We secured exclusive use of The Steel Yard, an exciting new London venue located within three railway arches below Canon Street Bridge.

The vaulted ceilings, exposed brickwork arches, and available space create an industrial and edgy feel – add to that our atmospheric and colourful lighting design, an impressive circular bar, glowing LED poseur tables, cube seating, and 3m high palm trees, and we created an uber-cool and funky club environment.

From the moment guests arrived at 8.30pm to the party ending at 2.00am, we made sure everyone had an amazing time. Our expert mixologists served up cocktails throughout the evening, appetites were satisfied with canapes and bowl food, and our house DJ filled the place with music. We also arranged a special performance by a club saxophonist who is much in demand within the music industry.